Join me in London on 21st March 2024... Happy New Year.
Workshop 'How Brands Grow & Compete: Marketing Myth Busting With Science.'
First of all, thank you for being a reader of my substack. I’ve been quiet for the last few months, hard at work preparing for 2024.
To kick it off, I’m running a full day workshop in London with my client and friend Max Stricker of Ortum Consulting.
Max is a brilliant marketer who’s worked with major consumer brands for years developing internal capabilities within teams and he’s kindly invited me to speak with him and deliver the workshop together. I will cover everything from the perspective of smaller brands (that's basically anyone who isn't in the FTSE), because the principles of marketing science apply to everyone.
A whole day of marketing myth busting, where we pull apart the common issues that stop marketing teams from doing their best work with a key focus on making sure teams are properly aligned.
There are limited spots for this workshop. But as a subscriber to my substack I wanted to give you a chance to get booked.
Max previously ran this event in Manila last year and got 9.3/10 ratings from the attendees. We talked about it and he said, hey - let's do this in London.
What’s this about?
Join us for a full day of practical, hands-on marketing where you will be involved in active exercises and case studies that will show you how brands grow. Giving you the tools and knowledge to help you do better marketing for your own business, clients or employers.
When you sign up you'll receive a survey that asks you what you want to takeaway from the session.
Hosted in London on the 21st March at Asia House, 63 New Cavendish St, London W1G 7LP.
For more information and tickets head here.
Myth busting with marketing science.
The 80/20 pareto principle of customer loyalty is a myth… can we prove that? Yes.
Scientific studies have shown us how brands really grow. We want to help you gain an edge over competitors who are still caught up with marketing myths.
We will help you focus on what really drives brand growth. Wasting less money and spending less time debating the ‘right’ strategy; allowing you to focus on growing your brand. This workshop will help you fully understand the principles of effective marketing and to build strong alignment in your team.
Who is this for?
This workshop is for you, the marketer that is serious about growth. Your competitors will not be doing any of this. And we know that proper marketing works for businesses of every size.
This workshop is filled with exercises, case studies and examples that will help you identify actions to grow your brand in 2024.
And it gives you a chance to spend the day with myself and Max, and to interact with people like you.
What will you get out of it?
Specific actions for your brand based on science-based principles.
Marketing myths replaced by scientific evidence.
More effective & efficient use of your budgets.
Alignment behind proven principles to reduce internal friction & debate.
Get your early bird ticket for £825 + VAT now
Regular non-discounted tickets going live on 17th February for £995 + VAT.
Better marketing, better business.
In other news I will be posting much more regularly in 2024 and I am always open to ideas so do let me know. You can respond directly to these emails.
And you can book a consulting session with me here.
Thanks for reading, Sam.
Diagnosis, Strategy, Planning, Tactics. Better marketing, better business.